Master Group (Aust.) Pty Ltd (ACN 131 609 008) is a company registered in Australia and owns the software suite known as Agrimaster®. In this Privacy Policy, Master Group (Aust). Pty Ltd will be referred to as “Mastergroup”, “we”, “us” and “our”.
Mastergroup owns a Fintech and Agritech business that was established in 2001. Mastergroup initially forged its reputation in the financial software arena, specifically for the agricultural sector, by delivering solutions for compliance and business growth to farmers and their advisors.
Mastergroup has created the Agrimaster® suite of financial software solutions, applications, training, and consultancy services (collectively, the “Services”). Mastergroup’s flagship product, Agrimaster®, empowers farm businesses to make confident, informed business decisions. Using their own data to create budgets and generate reports, Agrimaster® empowers farmers to plan for every scenario and ensure they have complete visibility of their farm finances.
The website and any related webpages located at www.agrimaster.com.au (the “Website”) is owned and operated by Mastergroup.
The Australian Government passed the Privacy Amendment (Enhancing Privacy Protection) Act 2012 which amended the Privacy Act (1988) (the “Privacy Act”), to further enhance the protection and handling of an individual’s privacy and Personal Information by the adoption of the Australian Privacy Principles (“APP”).
These amendments came into effect on 12 March 2014 and replaced the previous National Privacy Principles that operated from 2001. You can find out more about the Australian Privacy Principles by calling the Office of the Australian Information Commissioner on 1300 363 992 or through their website at www.oaic.gov.au.
Under the Privacy Act, “Personal Information” means information or an opinion about an identified individual, or an individual who is reasonably identifiable:
These APPs are a set of Principles under which Mastergroup, as an APP Entity in accordance with the Privacy Act, are to be bound in relation to the collection, use and disclosure of Personal Information that we collect.
This Privacy Policy may be modified from time to time to ensure continuing compliance with the Privacy Act, the APP, and the APP Code (if any), or for any other reason. When it is modified, the new Privacy Policy will be posted on our Website.
Mastergroup respects and upholds your right to privacy protection under the Australian Privacy Principles in regulating how we collect, use, disclose and hold your Personal Information. We have a detailed policy and set of procedures to ensure that only authorised staff have access to your Personal Information, that it remains confidential and is only used for appropriate purposes and in accordance with this policy.
In addition to the APPs, individuals located in the European Union (EU) may also have rights under EU based rules known as the General Data Protection Regulation (GDPR). The GDPR has harmonised the data privacy laws of each individual EU country, giving more rights to individuals located in the EU and more obligations to organisations holding their Personal Information. Details of additional rights of individuals located in the EU and how we meet them are outlined in the relevant section below. Please note however this policy is not intended to cover categories of Personal Information that are not covered by the Privacy Act or GDPR.
This is Mastergroup's Australian Privacy Principles-compliant privacy policy. It explains how Mastergroup approaches the important issues of privacy and the management of your Personal Information. Please contact Mastergroup's Customer Support and Success Team (details are at the end of this Privacy Policy) if you require any further information regarding our Privacy Policy.
By choosing to participate or deal with us, engage our Services and/or by using our website, www.agrimaster.com.au ("Website"), you consent and agree to the Privacy Policy of Mastergroup ("Policy") as follows:
APP 2 requires us to provide individuals with an option of not identifying themselves or of using a pseudonym when dealing with us in relation to any particular matter, except where we are required or authorised under an Australian law, or a court/tribunal order, to deal with individuals who have identified themselves, or where it is impractical for us to deal with individuals who have not identified themselves or who have used a pseudonym.
Due to the nature of the Services that we provide, including (without limitation) provision of software products and our Services, among others, it would be impractical for us to provide you with our Services if you remain anonymous or are using a pseudonym. Accordingly, if you choose to remain anonymous or to use a pseudonym, we may not be able to provide you with our services.
The main types of Personal Information Mastergroup collects and holds relate to the contact details and organisational roles of our customers, clients, suppliers, and other business contacts. Typically, this information may include names, birth dates, addresses, telephone numbers, e-mail addresses and job titles.
In the course of providing Services to you, we may collect and hold more detailed Personal Information, for example:
Content Information. We collect content, queries, and responses that you engage with via our Services and Website, such as custom content, and information about the content you create or provide, such as if the recipient has viewed the content and the metadata that is provided with the content.
When you use our Website, we collect information about which of those services you have used and how you have used them. We might know, for instance, that you a visited a certain page, saw a specific ad for a certain period of time.
Here's a fuller explanation of the types of information we collect when you use our services:
We may collect information about you when we are required or authorised by law to collect it.
We may collect information about you from other users, our affiliates, our Related Entities, and third parties. When we are checking your creditworthiness and at other times, we might collect information about you that you obtain from credit reporting bodies.
Your Personal Information is only collected as is necessary for a function or activity, or to enable us to carry out our work and deliver our Services. Mastergroup will not collect Sensitive Information (as defined in the Privacy Act) about health, racial or ethnic origin, political opinions, or membership, religious or philosophical beliefs, trade association or union membership, sexual preferences, or criminal record unless you have consented to give this information and it is relevant to our work and Services. We will always collect such information in a non-intrusive, lawful, and fair manner. We will offer you the option of not identifying yourself or of using a pseudonym where it is practical to do so.
If you want to change any information that you have previously given us, or if you want to opt out of future communications, please contact Mastergroup's Customer Support and Success Team as detailed below.
We collect your Personal Information when you provide it to Mastergroup in a number of ways including but not limited to:
Sometimes we collect information about you from other sources. We do this only if it is necessary to do so. Instances of when we may need to include where:
In some cases, you might provide Personal Information to us by entering it into our cloud-based Services because you want us to host that information for you. Alternatively, your information may be disclosed to us by an organisation with whom you interact and to which we provide a cloud-based Service, including, but not limited to, our Professional Partners. When we collect or hold Personal Information in this way, it is only used or disclosed for the purpose contemplated by you or the organisation that has disclosed that information to enable us to provide the work or Services sought. Personal information may be stored on our web servers but will only be accessed by us to provide technical support, or to carry out other functions reasonably necessary to provide the work or Services. This Personal Information will not be disclosed in any other way without the individual's written consent.
Our Website may use 'cookies' to improve your experience on our site, to display content more relevant to you within the Website, and to display items added while using online facilities. If you are concerned about the use of these cookies, your browser can be configured to notify you when you receive a cookie and provide you with the opportunity to accept or reject it. You may refuse all cookies from Mastergroup's Website; however, some functions may be unavailable.
Our Website may use statistical information collection tools (such as Google Analytics) to track site visits, navigation and performance within our Website for the purpose of monitoring and improving the site. If you are concerned about the use of these tools, you can configure your browser to send a "Do Not Track" request with your browsing traffic.
Our Website may also use third party cookies, Google Ads, and Google Analytics Features including: Remarketing with Google Analytics, Google Analytics Demographics and Interest Reporting. Visitors can opt-out of Google Ads for Display Advertising and customize Google Display Network ads using the Ads Settings. Further information regarding behavioural advertising, including ways to manage your online privacy, is available at www.youronlinechoices.com.au.
Where you provide your email address to Mastergroup, we will only use it for the purpose provided unless you have consented to us using it for additional purposes, and we will not pass it on to any other person or organisation unless we have disclosed this to you. We may also disclose your information where required by law to do so. Our Website may contain links to other sites of interest. We do not control, and are not responsible for, the content or privacy practices of those websites. Please check the Privacy Policies on other websites before you provide your Personal Information to them.
As Mastergroup is a substantial organisation, people often share information with us we have not sought out (referred to as ‘unsolicited information’).
Where we receive unsolicited Personal Information about you, we will check whether that information is reasonably necessary for our functions or activities. If it is, we will handle this information the same way we do with other information we seek from you. If not, we will ensure we do the right thing and destroy or de-identify it.
When we receive Personal Information from you directly, we’ll take reasonable steps to notify you how and why we collected your information, who we may disclose it to and outline how you can access it, seek correction of it or make a complaint.
Sometimes we collect your Personal Information from third parties. You may not be aware that we have done so. If we collect information that can be used to identify you, we will take reasonable steps to notify you of that collection.
The purposes for which we collect your Personal Information is outlined under APP 6 below. We may additionally disclose your Personal Information to other APP Entities as outlined under APP 6 below.
If you do not provide us with your Personal Information, we may be unable to provide some or all of our Services for you.
This Privacy Policy contains information about:
When the Law Authorises or Requires us to Collect Information
If we are required under an Australian law or a court or tribunal order to collect Personal Information, we will notify you of that fact, including the name of the Australian law, or details of the court or tribunal order, that requires or authorises this collection.
We may use your Personal Information for the following primary purposes (the “Primary Purpose”):
We use, in addition to our own proprietary technologies and systems, various third-party software and technologies including but not limited to: TeamViewer, GoTo Meeting, Zendesk and 8x8 to deliver some of our Services. We may additionally use videoconferencing technology such as Microsoft Teams or Zoom to conduct remote meetings with you. We also use payment gateway systems such as Stripe to collect payment from you. Such information will be used in accordance with their respective privacy policies, and may be disclosed to overseas entities, including (but not limited to) the United States of America, and other jurisdictions which are governed by laws relating to the collection, storage, use and disclosure of Personal Information that differ from the Privacy Act.
We may also use artificial intelligence (AI) technology including, but not limited to Microsoft Copilot, Microsoft GitHub, and Microsoft Fabric for the purposes of delivery of our Services to you, and which may include recording or documenting meetings and collection of certain Personal Information from you.
We may sometimes use third party service providers to conduct surveys and facilitate information collection. Some of these service providers conduct all or part of their business overseas and so your Personal Information may be transferred overseas as a result.
Please also note, owing to the ever-changing nature of technology and to provide optimal support to you, we may use different third-party support software and platforms from time to time. Any such data stored or processed will also subject to the privacy policies of those relevant individual third parties and platforms as may vary.
We may also use your Personal Information to the extent that is reasonably necessary to carry out the Services including for the following purposes:
We will not otherwise use or disclose your Personal Information unless:
When the Law Authorises or Requires us to Disclose Information
If we are required under an Australian law or a court or tribunal order to collect Personal Information, we will notify you of that fact, including the name of the Australian law, or details of the court or tribunal order, that requires or authorises this collection.
Disclosing your Personal Information
We may disclose your Personal Information to third parties but only for the purposes of providing the Services and for the purposes contemplated by your use of the Website.
These third parties may include (but are not limited to):
Each of the above may have privacy policies of their own that contain information about how you may access your Personal Information and to seek the correction of such information.
We may disclose your Personal Information:
We may disclose Personal Information for the following purposes:
Likelihood of Disclosure to Overseas Recipients
We may additionally disclose your Personal Information:
These third parties are located in various jurisdictions worldwide, including, but not limited to the United States of America.
We may use your Personal Information to send you information about our work or to let you know about our Services. Each time we send you a direct marketing communication we will provide you with a simple way to “opt out” of receiving similar communications in the future.
You can also let us know that you do not wish to receive any further marketing communications by contacting Mastergroup’s Customer Support and Success Team.
Social Networking Services
We may use social networking services such as Facebook, LinkedIn and Twitter to communicate with you and the public about our Services. When you communicate with us using these social networking and digital media services we may collect your Personal Information, but we only use it to help us to communicate with you and the public.
The social networking and digital media services will also handle your Personal Information for its own purposes. These services have their own privacy policies. You can access the privacy policies for Facebook, LinkedIn, Instagram, X, Threads, and YouTube on their websites.
Spam Act
We adhere to the Spam Act 2003 (Cth). The Spam Act prohibits the sending of unsolicited emails, SMS, and MMS messages for commercial purposes from or within Australia or to people in Australia. The Spam Act also bans the supply and use of software designed to harvest email addresses.
We may additionally disclose your Personal Information
Mastergroup may sometimes use third party service providers to conduct surveys, including but not limited to SurveyMonkey, to facilitate information collection. Mastergroup also uses various third-party software and technologies including but not limited to: Stripe, TeamViewer, GoTo Meeting, Zendesk and 8x8 to deliver some of our Services. We may additionally use videoconferencing technology such as Microsoft Teams or Zoom to conduct remote meetings with you. Your Personal Information and Sensitive Information may be used in accordance with their respective privacy policies and may be disclosed to overseas entities located in other countries including (but not limited to) the United States of America, and other jurisdictions which are governed by laws relating to the collection, storage, use and disclosure of Personal Information and Sensitive Information that differ from the Privacy Act.
APP 8.1 requires us to take reasonable steps to ensure that the overseas recipients do not breach the Australian Privacy Principles in relation to that information, except where you expressly consent to the disclosure of your Personal Information and Sensitive Information to such overseas recipients.
By providing us with your Personal Information and Sensitive Information, you acknowledge that:
Due to the nature of the Services that we provide, we may sometimes require certain government identifiers from you, and may include (without limitation):
We will not use your government identifier as our own means of identifying you.
Our use of government identifiers is only to the extent necessary for us to:
We will take reasonable steps to ensure that the Personal Information that we collect from you, or that we use or disclose in accordance with this Privacy Policy, is correct, accurate and complete.
If any of your information changes or needs updating, please provide it to us as soon as possible, including in order for us to provide you with the Services.
Our premises are in secure buildings with restricted access. Our IT systems are password protected and we conduct regular audit and data integrity checks.
We frequently update our anti-virus and malware software in order to protect our systems (and the data contained in those systems) from computer viruses. In addition, all our employees are required, as a condition of employment, to treat Personal Information held by Mastergroup as confidential.
Most of our business data (including your Personal Information) is stored on a secure, remote, cloud or offsite servers such as, but not limited to, Microsoft Azure. These cloud servers may be situated outside of Australia.
If we store your Personal Information on a remote, “Cloud” or offsite server we will endeavour to protect your Personal Information through security measures such as password protection and encryption.
Our Website’s Security
By using our Website you acknowledge and agree that the internet is inherently insecure and that you use the internet at your own risk. You acknowledge that you do not hold Mastergroup liable for any security breaches, viruses or other malicious software that may infect your computer or other internet browsing device, or any loss of data, revenue or otherwise that may occur as a result of using our Website.
We strive to ensure the security of your Personal Information and we take reasonable steps to protect your Personal Information from:
(a) misuse, interference, and loss; and
(b) unauthorised access, modification, or disclosure.
We will review and update our physical and data security measures in light of current technologies. Unfortunately, no data transmission over electronic, mobile data and communication services can be guaranteed to be totally secure.
For security purposes, any Personal Information that we receive and/or provide to third parties will be password protected.
In addition, our employees and contractors who provide services related to our information systems are obliged to respect the confidentiality of any Personal Information held by us.
We will do everything reasonably within our power and control to prevent unauthorised use or disclosure of your Personal Information. However, we will not be held responsible for events arising from any unauthorised use or access to your Personal Information. In the event of any Eligible Data Breach, we will comply with all notification and reporting requirements.
Certain sections of our Website are secured using industry-standard SSL/TLS technology to encrypt data between your browser and the Website.
Destroying Personal information
We may destroy or de-identify the Personal Information provided by you once it is no longer needed for any purpose. However, we may, in addition to the reasons already disclosed in this Privacy Policy, in certain circumstances be required by law to retain Personal Information after our Services have been completed.
In this case, the Personal Information will continue to be protected in accordance with this Privacy Policy. If we destroy Personal Information we will do so by taking reasonable steps and using up-to-date techniques and processes.
Additionally, you may ask us to delete your Personal Information if there is no need for us to keep it. You can make the request verbally or in writing. There may be legal or other reasons why we need to keep your Personal Information and if so, we will tell you what these are. However, if you ask us to delete your Personal Information, it will not be possible to restore your financial data at a subsequent date if you wish to purchase a new subscription to our products.
How to Access, Correct or Update Your Personal Information
If you have any complaints, questions, or concerns about what information Mastergroup holds or about the accuracy of that information, please contact Mastergroup’s Customer Support and Success Team.
If you would like to access or correct or update any of the information that we hold about you, or to complain about a possible breach of the Australian Privacy Principles, you can write to Mastergroup’s Customer Support and Success Team at the address provided below.
We will respond to your complaint or endeavour to give you access to the information requested within two weeks. In order to maintain the confidentiality of your Personal Information, we will ask you to meet with you so we can review your specific identification documents before we give you access. If it is not practical for you to meet us in person, we will arrange to check your identification before we mail the information out to you.
If the information that we hold about you is incorrect or not up-to-date, we will update it as soon as possible after you have shown us how and why it is incorrect.
In the unlikely event that we are unable to provide you with access to your Personal Information for legal reasons as specified in the Privacy Act, we will provide you with reasons for denying access.
If you are not satisfied with Mastergroup’s response to your complaint, question, or concern, you may wish to lodge a complaint with the Office of the Australian Information Commissioner. Further information can be found on the Commissioner’s website or by calling 1300 363 992.
Site accessibility
We are committed to providing an accessible experience for users of our Website. If you encounter any difficulties with our Website, please direct your enquiry to support@agrimaster.com.au.
Mastergroup’s Customer Support and Success Team contact details
Mastergroup can be contacted by:
Phone: 08 6380 8800
Email: support@agrimaster.com.au
Postal Address: PO Box 7138, Shenton Park, WA 6008
GENERAL DATA PROTECTION REGULATIONS (GDPR) – ADDITIONAL RIGHTS FOR INDIVIDUALS LOCATED IN THE EUROPEAN UNION (EU)
The EU General Data Protection Regulation (GDPR) has harmonised the data privacy laws of each individual EU country, giving more rights to individuals located in the EU and more obligations to organisations holding their Personal Information. In this section, “Personal Information” means any information relating to an identified or identifiable natural person (the meaning given to the term “personal data” in the GDPR).
Personal information must be processed in a lawful, fair, and transparent manner. As such, if you are located in the EU, the GDPR requires us to provide you with more information about how we collect, use, share and store your Personal Information as well as advising you of your rights as a “data subject”.
If you are located in the EU and have an enquiry relating to your rights under the GDPR, please contact our Customer Support and Success Team at support@agrimaster.com.au
What Personal Information do we collect?
Please refer to the above section headed “The Personal Information We Collect, and Why We Collect It” for details of the Personal Information we collect.
Special categories of Personal Information
The GDPR provides additional protection for Personal Information about your racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, biometric data (for example your fingerprints), or data concerning your health, sex life or sexual orientation. We will only process this type of Personal Information with your consent or where otherwise lawfully permitted.
How long we keep your Personal Information
We will keep your Personal Information while you are a client of Mastergroup. We aim to keep your Personal Information for only as long as we need it. However, we may keep your Personal Information for longer to fulfil legal or regulatory obligations, for internal research and analytics, or to respond to a question or complaint.
How we use your Personal Information
We can only collect and use your Personal Information if we have a valid lawful reason to do so. For Mastergroup, these reasons are:
In the table below, we have set out the relevant grounds that apply to each purpose of data processing that is mentioned in this Privacy Policy:
You have the following rights with respect to the Personal Information we hold about you.
Please note that while any changes you make to your Personal Information will be reflected in active user databases instantly or within a reasonable period of time, we may retain all information you submit for backups, archiving, prevention of fraud and abuse, analytics, satisfaction of legal obligations, or where we otherwise reasonably believe that we have a legitimate reason to do so.
You may decline to share certain Personal Information with us, in which case we may not be able to provide to you some of the features and functionality of our services.