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Why top Australian farmers are returning to Agrimaster

Three stories of farmers who left Agrimaster, tried something else, and chose to return because nothing else worked quite like it.

Why top Australian farmers are returning to Agrimaster

Leaving a tool you’ve used for years is never easy, but sometimes, curiosity or shifting needs spark change. At Agrimaster, we understand that. And we’re always here when our customers find their way back to better farm financial management.

Luke & Jess: Budgeting to break the cycle of uncertainty

Luke and Jess run a mixed farming enterprise in the northern Wheatbelt in Western Austraia. After years of using Agrimaster, they switched to a recommended non-specialised accounting solution that claimed to offer convenient automation of financial tasks. But it wasn’t long before cracks began to show, especially when it came to budgeting.

When input costs surged, and grain prices started fluctuating, their stress levels soared. Without proper cash flow forecasting or enterprise budgets, they couldn’t see how different scenarios would affect their bottom line. They were managing the books but not the risk.

“We’d sit at the kitchen table trying to guess: what if we cut back on fertiliser? What if we sold off stock earlier? We were trying to manage risk with a calculator and crossed fingers.”

After a difficult season, they returned to Agrimaster with an additional Agrimaster Essentials add on, this time with a clearer focus on what they really needed.

Luke and Jess rebuilt their full-year budget from the ground up thanks to help from Agrimaster’s Customer Success team, breaking it down by enterprise and financial modelling different scenarios, testing the financial impact of reduced rainfall, price drops, or delayed machinery upgrades.

“The peace of mind alone is worth it. We’re no longer just hoping for a good season, we’re planning for every type of season.”

Now, Luke and Jess sit down monthly to review their rolling forecast and update their assumptions. They’ve built buffers into their cash flow, scheduled off-farm income to fill gaps, and mapped out their next three years of machinery spend.

Belinda: When “cheaper” costs more

Belinda runs a cattle farm in New South Wales. She used Agrimaster for a few years but decided to explore other software that seemed more modular; one system for cashbook, another for bank feeds, another for cash flow modelling.

The result?

“More costs, more complexity, and constant gaps in data”

The separate systems didn’t speak to each other. Numbers were lost in transition. And in a business where timing and cash flow accuracy matter, that just wasn’t sustainable. Since coming back to Agrimaster, Belinda has everything she needs in one place again, all working seamlessly.

“Nothing gave me the full picture like Agrimaster”

Imogen & Ben: A smooth handover with the right support

For Imogen, the time had come to pass the financial reins of the family farm to her son, Ben. But with such a big transition, they took the opportunity to explore whether any other tools might offer a better way forward.

What they found was that while the features of other systems varied, none could match the level of support, training, and ag specific focus that Agrimaster offered.

“With Agrimaster’s training sessions and help from the Customer Success team, [Ben] didn’t just take over the books, he took control.”

Why they returned

Each story is different, but the theme is the same: when farmers leave Agrimaster, they often find the alternatives lack the budgeting depth, risk planning tools, or industry alignment they need.

When it comes to farming, general-purpose software isn’t enough.

Agrimaster is purpose-built for Australian agriculture and designed to help you reduce risk, plan ahead, and make every decision with clarity and confidence.

It’s no wonder that over 40 years of Aussie farmers have chosen and returned to Agrimaster.

Disclaimer: Names and identifying details have been changed to maintain customer confidentiality. All stories are used with permission.

Ready to come back?

Our door is always open. And for many, coming back is the best decision they make.